So I emailed this video to my dad who was a commercial director for many years and this is his response:
I enjoyed the video a lot - there are definitely elements of truth throughout, but…
it was never THAT bad.
More than not, my groups loved what I did.
Asskissing? definitely
Bullshit? totally
People trying to get laid (or fucking some incompetant on the team) ? absolutely
BUT….
…the director of that little film saw it as a way to get “inside” the agencies with something “daring and controversial” but “edgy and hilarious”. I’d suggest that his career tanked within a few months of screening the project.
No one likes to see themselves in a negative light - and that film was extremely belittling.
If he had spent the same amount of time, money and effort showing an exciting and uplifiting version of the same story (but NOT superficial or cliche) - he’d have worked for two years steadily.
Agency personnel WANT to see anything that is fun, original, (better) highly-original and excellent in execution.
The project you sent was well shot and (sort of) reasonably well acted.
Minimal direction - zero editorial skills.
The message was demeaning.
That’s the way I see it.
If you made it, I’d say never show it to anyone in advertising.
I’d be interested in knowing how the director of the project actually made out.
It’s eight years old, so it shouldn’t be too hard to find out.
Did he go on to major success?
More likely… “You want to work with Joe Blow??? Are you fuckin’ nutz???”
Hm, interesting response pops.
3 years ago • 4 notesI want to see this made into series.The truth in Advertising
After working in a web agency for 6 years this is extremely funny to me, and so familiar it’s scary. Now for those of you that are still at your desks please do not get offended it is only comedy ;)
